Established in 2020, Pode Falar is a channel, created by Unicef Brazil, that provides mental health support to children and adolescents.
We had the mission to create an identity based on four pillars: communication, welcoming, support and light-mindedness.
As a solution, we used a reference to quotation marks and created an exclusive lettering for the logo.
Furthermore we created illustrations, stickers and avatars to build a brand language.
APPLICATIONS
